Northern Dawn

Northern DawnNorthern DawnNorthern Dawn
Home
Government
Industry
Marketing
Careers
About Us

Northern Dawn

Northern DawnNorthern DawnNorthern Dawn
Home
Government
Industry
Marketing
Careers
About Us
More
  • Home
  • Government
  • Industry
  • Marketing
  • Careers
  • About Us
  • Home
  • Government
  • Industry
  • Marketing
  • Careers
  • About Us
A white blimp flying against a clear blue sky.

Soaring Through the Skies

Airship-based marketing is a highly effective tool for increasing brand awareness and messaging retention compared to other media formats. One study from the world’s leading airship advertiser has observed that airships inspire on average 700% higher retention in their audiences compared to a traditional marketing campaign–and it's not hard to see why.


Highly visible, mobile, and capable of presenting either static imagery or videos, airships capture the eye. Unlike a traditional billboard which is seen for a few seconds and quickly forgotten, airships linger. And unlike an online advertisement, audiences cannot click away–in fact, quite the opposite. 


Airship-based marketing campaigns have inspired high social media and other forms of secondary engagement. Essentially, airships provoke discussion. Everyone wants to talk about the blimp they saw on the way to work.


Ultimately, airships are a novel experience–and due to our passenger services, your customers will be able to not only see your message in the sky, but ride directly underneath it for hours at a time. 


The Northern Dawn Airship Company intends to fly over Calgary multiple times per day, often during rush-hour traffic in the MacLeod and Crowchild Trail corridors, as well as over downtown during special events or in the evening. 


If you believe that your clients' brand would benefit from being flown across the Calgary skyline, let us know.

Quick Facts

  • In a two-month marketing campaign, FreshDirect saw a +117% unaided brand awareness, and +41% purchase intent among those exposed
  • After a 50-hour flight campaign, Sky Messaging observed a +28% brand recall, with 59% of those exposed reporting discussing the banner with others
  • After a 10-week campaign, Royal Caribbean saw a +28% increase in both unaided brand awareness and booking intent in the area where advertising occurred

Contact Us

Northern Dawn Airship Company

Copyright © 2026 Northern Dawn Airship Company - All Rights Reserved.

Powered by

This website uses cookies.

We use cookies to analyze website traffic and optimize your website experience. By accepting our use of cookies, your data will be aggregated with all other user data.

Accept